Articles

Customer Experience

Its March!  But don’t feel bad, it means our newsletters this month are going to centre around Customer Experience.  Over the next four weeks we will show you how to ‘wow’ your customers, we’ll give you another success story and let you in on some useful and easy ways to improve your customer experience to keep […]

Google AdWords – the Introduction from InterExcel

Every business, big or small, needs to advertise.  Through marketing, companies can promote their products and prices, gain new leads, improve sales, build brand recognition and so much more.  The opportunities are endless, especially when it comes to online marketing. The importance of online marketing in business Internet access in South Africa is becoming more […]

uAfrica’s Shopify Meetups

Many of our merchants will be familiar with the uAfrica Shopify meetups we hosted in previous years.  What we found however, was that many merchants were looking for more in-depth information on setting up and managing their stores.  As a result, our newly designed Shopify meetups are now split into two versions, the Starter meetup and the […]

bidorbuy – Then and Now

While working for QXL.com in London in the late ’90s, and having already set up a number of online auction websites in Europe, Andy Higgins decided to look into doing something similar for the South African market.  With the help of a colleague, Andy managed to secure international investment from Israel to launch the auction […]

SSL Certificate now available for Shopify stores

Shopify now offers SSL Certificates on most of their online stores.  Although Shopify’s checkout has been SSL enabled since their inception, the front end or catalogue portion of stores was traditionally not part of the SSL certificate, simply because it isn’t required to be secured at that level.  What this new feature means is that visitors […]

Selling in person with Shopify POS

Selling offline with Shopify POS While eCommerce in SA is growing fast, traditional in-store shopping still rules the roost when it comes to making sales.  For this reason, it is important for any online merchant to have an offline presence too.  Whether you sell from a market stand, exhibit at expos or have a permanent store, a […]