Articles

Fulfillment of wonderful customer experiences!

Fulfillment is defined as the storing, packing, shipping and unwrapping of your products and is arguably the most important step of the entire shopping process for your customer.  As online merchants, many of us tend to focus only on the website aspects on our stores and almost completely neglect the fulfillment. Let’s think about it.  Your Shopify […]

6 Factors Highlighting the Importance of a Good User Experience in Online Payments

This is a guest article written by PayFast Payments are an integral part of the eCommerce experience and unfortunately they have played their part in the ongoing battle with cart abandonments.  Whether it’s due to a lack of payment options, cumbersome payment processes or poor design, what is clear is that a good user experience […]