Articles

How To WOW Your Customers

It’s much more difficult for online stores to ensure their customers have a great experience because, chances are, those businesses will never meet their customers face to face.  So how do you WOW your customers when shopping on your online store?  In this article we’ll give you some tips on improving your customer’s experience. The great news is […]

6 Factors Highlighting the Importance of a Good User Experience in Online Payments

This is a guest article written by PayFast Payments are an integral part of the eCommerce experience and unfortunately they have played their part in the ongoing battle with cart abandonments.  Whether it’s due to a lack of payment options, cumbersome payment processes or poor design, what is clear is that a good user experience […]

Google AdWords – the Introduction from InterExcel

Every business, big or small, needs to advertise.  Through marketing, companies can promote their products and prices, gain new leads, improve sales, build brand recognition and so much more.  The opportunities are endless, especially when it comes to online marketing. The importance of online marketing in business Internet access in South Africa is becoming more […]

bidorbuy – Then and Now

While working for QXL.com in London in the late ’90s, and having already set up a number of online auction websites in Europe, Andy Higgins decided to look into doing something similar for the South African market.  With the help of a colleague, Andy managed to secure international investment from Israel to launch the auction […]